July 24, 2018
Labels: On track, Place to be, Sail the Seas
Superdry had their own stage at MELT! festival including a little bar on bunch of huge containers which allowed us a view over almost the entire festival. Once we arrived we made a quick stop by their styling lounge and got festival equipped with the right belt bags, rain coats and the perfect pair of shades. That rain jacket definitely saved my ass over the next days as it did get pretty fresh as soon as the sun went down and I only brought tiny tops and shorts (that festival experience didn't really make me learn anything).
While my favourite Act was Florence and the Machine (fun fact: we actually missed her performance as I was so tired from the whole day that I almost fell asleep on the spot) I also really liked the line up over at the super dry stage. Especially AU/RA which I also got to interview and take photos of was the absolute sweetest person ever. Other than that I enjoyed seeing Princess Nokia live for the first time and spend the rest of the festival strolling from one stage to the next just discovering things as they approached.
As our hotel was about an hour away from the festival we got to spend the first half of every festival day there. Luckily the hotel had plenty of photo options so we were kept busy. The whole interior was so retro that it reminded me a lot of American hostels (which I think are the greatest shooting locations ever). The area around the hotel was a lot like the little town I grew up in and locals were equally confused by our appearance.
- Another thing that had me confused the first day back at the festival that there was a whole new area that I didn't recognized from the years I had been there. Hidden in a little forest was a stage, a little dance floor, plenty of light and art installations and even highsnobiety had a spot where they interviews a lot of artists before their gigs. You just can't really escape Berlin.
- One of my non musical highlights was definitely the Popsicle stand (yeah, yeah I know I 'm slow when it comes to catching up on trends). Absolute favourite: The raspberry water Popsicle dipped into creamy white chocolate. To die for!
- At the end I have to say MELT! festival isn't quite what it used to be anymore at least from a musical perspective. While their main focus used to be on Indie music, the whole festival got much more electronic I missed a couple of iconic Indie bands. But that might just be my taste. Crew wise it has never been better. Although the girls were all still a little bit smashed from Splash festival (one weekend prior to MELT!) we ended up having a really nice time. Superdry being the best host you can wish for, so thank you for an amazing three days, and it won't be the last time!